'Button Tattoos,' a product created by the French company Atypyk, are a fun variant on temporary tattoos. Badges, buttons and temporary tattoos have long been a way for teens to express themselves and designers like Vivienne Westwood to pimp their products.
Atypyk's blend of buttons and temporary tattoos is a simple way to express yourself and test the body modification waters without the permanence or pain of a real tattoo or piercing.
Implications - In today's society, consumers flock to products that allow them to express themselves through customization. Such products offer consumers a uniquely personalized experience that is truly reflective of their preferences, tastes and personality.