MAC and Japanese fashion brand Comme des Garçons came together to create a temporary tattoo kit that takes inspiration from the tattoo-like fabrics seen in Comme des Garçons’ Fall 2020 collection. In the limited-edition kit, fans will find a variety of cosmetic products for creating their very own artful temporary tattoos. Unlike many temporary tattoos that take the form of patches, the products take the form of popular MAC products like the Brushstroke 24-hour Liner in Brushblack, Pro-Longwear Eye Liner, the 24-Hour Waterproof Liner and the Prep + Prime Transparent Finishing Powder. Rather than creating the look of a freshly inked tattoo, these products are designed to mimic the blue-black colors of slightly faded body art.
The collection of cosmetics from MAC that encourage people to create their own artful looks are stylishly packaged in vacuum-sealed bags that match the innovative fabric from Comme des Garçons.
Key Themes Behind This Trend
- Artful Cosmetics
- The trend of artful cosmetics allows consumers to express their creativity through temporary tattoo-like designs.
- Limited-edition Collaborations
- The trend of limited-edition collaborations between cosmetics brands and fashion brands offers unique and exclusive products to consumers.
- Mimicking Body Art
- The trend of cosmetics that mimic the colors and appearance of faded body art provides an alternative to permanent tattoos.
Where This Applies
- Cosmetics
- The cosmetics industry has the opportunity to develop and market innovative products that allow consumers to create temporary tattoo-like designs.
- Fashion
- The fashion industry can explore collaborations with cosmetics brands to create limited-edition products that combine fashion and beauty.
- Textile
- The textile industry can explore opportunities to create innovative fabrics and materials that resemble tattoo-like designs, inspiring collaborations with cosmetics brands.
