Ideas
Explore the world's #1 largest database of ideas and innovations, with 463,055 inspiring examples.
Trend Reports
Discover why 1,243 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,971 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,243 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,971 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,215 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 463,055 cutting edge ideas.

Human-Oriented Handicrafts

Tekoha Promotes Sustainable Development for Brazilian Artisans

— May 6, 2011 — Social Good
Tekoha is a social enterprise that sells handicrafts made by people living in low-income communities in Brazil. Many of the communities that Tekoha works with are located in environmentally volatile areas that are affected by ecological issues like Amazon preservation. Artisan products made with Tekoha are sold both in Brazil and to fair trade stores in a variety of countries including Poland, France and Switzerland.

Tekoha's story begins in April of 2007, as it started out as an NGO working to assist people in selling their artisan products and goods. As of September 2008, Tekoha changed routes and became an enterprise that emphasized their retail efforts on corporate and export-oriented distribution channels. In 2010, Tekoha partnered with Artesol, a Brazilian community development NGO, so that the two organizations could work together to further the fair trade idea throughout Brazil. To date, corporate gifts and exports are still Tekoha's main business goals—it is in this way that Tekoha can make the most of its business model and increase returns to the artisan communities.

While adhering to the triple bottom line, Tekoha sells a range of products to its retail, online, export and business-to-business clients including home décor, women's accessories, corporate gifts and kits. All of Tekoha's products are locally-sourced and use eco-friendly material (either recycled or biodegradable). What's more, many of Tekoha's products are culturally rich, reflecting the artisans' history and daily life, and subsequently, are embedded in Brazilian social relations. Tekoha works in almost forty distinct communities in Brazil, and thus, the network of community development is integral to both the business side and the social side of Tekoha's model. Most interestingly, each Tekoha product has a remarkable story behind it, making it more than just a commodity, but a good that is possibly filled with meaning and cultural value—depending on the consumer.

For many of the women that work with Tekoha, the social enterprise operates as an important source of social capital, linking them with networks that they may not have otherwise had access to. By targeting conscious consumers, Tekoha is able to extract the value-added that many Western countries typically place on fair trade products and give it back to the low-income artisan communities in Brazil that are in need of market information and social capital.

Contact Information:
Tekoha Website
R Fradique Coutinho, 914 - sala 2
São Paulo, SP
Brazil
05416001
Trend Themes
1. Sustainable Development - Disruptive innovation opportunity: Develop new sustainable materials and production methods for handicrafts.
2. Fair Trade - Disruptive innovation opportunity: Utilize technology to create transparent supply chains for fair trade products.
3. Social Capital - Disruptive innovation opportunity: Develop platforms or networks to connect artisans with potential customers and business opportunities.
Industry Implications
1. Handicrafts - Disruptive innovation opportunity: Apply automation or digital tools to enhance the production and distribution of artisan products.
2. Home Decor - Disruptive innovation opportunity: Incorporate smart home technology into sustainable and culturally rich home decor products.
3. Corporate Gifting - Disruptive innovation opportunity: Create personalized and ethically sourced corporate gift solutions using innovative materials and designs.
3.8
Score
Popularity
Activity
Freshness