Currently, Uber is one of the most popular taxi services available, however, an LA-based app called 'Opoli' may soon be stiff competition.
Opoli operates in a very similar manner to Uber but instead of predictably high fare rates, Opoli lets users negotiate prices through the app. After a user inputs their location, all profiles of nearby drivers pop up, allowing users to choose an appropriate personality and even car type. Opoli then determines a price for a given trip, but in doing so, links customers and drivers, allowing a customer to negotiate a price. Drivers also have the chance to outbid each other.
Once negotiations are done, and the customer selects their preferred price, a pick up can be made official. Compared to other similar programs, Opoli is a much more personalized taxi service in which customers have more control of the car type, driver and even the price they pay.
What's Driving This Trend
- Personalized Taxi Services
- Opportunities for companies to create personalized taxi services that allow customers to choose their preferred driver, car type and negotiate prices through the app.
- Customer-driven Pricing
- The rise of customer-driven pricing models, motivating businesses to allow customers to negotiate prices and giving them more control over the services they receive.
- Driver Bidding Systems
- Introduction of driver bidding systems in taxi services, featuring a competitive environment where drivers can outbid each other to secure customers.
Who This Affects Most
- Transportation
- The transportation industry can benefit from personalized taxi services that give customers more control over the services they receive while allowing drivers to bid competitively for customers.
- Mobile Applications
- There is a need for mobile applications with innovative features that provide customers with more personalized and customizable experiences, that focus on better customer-driver matchmaking, and where customers can set their prices.
- On-demand Services
- On-demand services industries may benefit from offering personalized services and enhanced customer experiences that give customers more control over pricing and the services received.
