The Target Good & Gather line is being expanded by the retailer to make the in-house brand more applicable to modern shoppers who are in search of alternative products. The range will now feature a variety of plant-based food options for consumers to pick up including such options as Meatless Chick'n Tenders, Meatless Meatballs, Non-Dairy Chocolate Mousse Dip & Spread, Non-Dairy Almondmilk Creamer and more. The retailer will be launching more than 30 new products within the plant-based area of the range that are all priced at $5 or less.
Executive Vice President and Chief Food and Beverage Officer at Target Rick Gomez spoke on the updates to the Target Good & Gather line saying, "Good & Gather Plant Based reinforces the brand’s commitment to products that prioritize great taste and quality, with the value only Target can offer. Guest demand for plant-based offerings is incredibly high and continues to grow. By adding Good & Gather Plant Based to our curated assortment of plant-based offerings, we're giving guests more of what they want and making it easy for them to discover the joy of food every day.”