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sVESSEL Creates a High-Top Sneaker for Yohji Yamamoto SS20

— January 29, 2020 — Fashion
xVESSEL is a brand by VanNess Wu, a Taiwanese American actor, and singer -- he recently created a sneaker model for Yohji Yamamoto and the silhouette is set to be a part of the Spring/Summer 2020 collection. The silhouette is now a high-top model and features four iterations.

The sneaker features the signature layering midsole by xVESSEL alongside a cushioned cork and asymmetric heel tab in black. There is also a RiRi zipper enclosure at the back of the shoe to allow for easy access to the tall black and red shoes. The other options are lot top cuts in all-black or black and white, featuring an easy 'fitgo' mechanic lacing system.


Image Credit: Yohji Yamamoto

Trend Themes

  1. Layering Midsole — Disruptive innovation opportunity: Develop new materials or designs for layering midsoles to enhance comfort and style in footwear.
  2. Asymmetric Heel Tab — Disruptive innovation opportunity: Explore new ways to incorporate asymmetric heel tabs in footwear designs for added visual appeal.
  3. 'fitgo' Mechanic Lacing System — Disruptive innovation opportunity: Invent innovative lacing systems that offer convenience and easy customization of fit in sneakers.

Industry Implications

  1. Footwear Manufacturing — Disruptive innovation opportunity: Incorporate advanced materials and technologies in the manufacturing process to create cutting-edge sneakers with unique features.
  2. Fashion Design — Disruptive innovation opportunity: Experiment with unconventional design elements, such as asymmetric heel tabs, to push the boundaries of fashion and create statement pieces.
  3. Sports and Athletic Gear — Disruptive innovation opportunity: Integrate new lacing systems, like the 'fitgo' mechanic lacing system, into sports footwear to enhance performance and user experience.
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