TOP (which stands for 'The Organic Project') is a Massachusetts-based ethical brand that makes good-for-you sustainable period products available to consumers. The cotton tampons and pads are highly absorbent, made from 100% organic cotton and free from chemicals and dyes. They are also designed to be hypoallergenic to bring the highest quality of comfort. Moreover, the sustainable period products are also 100% biodegradable, ensuring that TOP is progressive in combating climate change. This is especially important as used period pads and tampons pose a great threat to our oceans.
Finally, TOP also has ties in charity work as the brand "donates product to schools, shelters, nonprofits and organizations dedicated to helping women & girls in need" after evert purchase.
Image Credit: TOP
What Makes This Trend Stand Out
- Ethical Period Products
- Opportunity for companies to develop and market period products that are sustainable, chemical-free, and hypoallergenic.
- Sustainable Cotton
- Innovation opportunity to create new products using 100% organic cotton that is highly absorbent and biodegradable.
- Charitable Partnerships
- Potential for businesses to establish partnerships with schools, shelters, and non-profits to donate products and support women and girls in need.
Sectors Adopting This
- Feminine Care
- Opportunity for feminine care companies to innovate and offer ethically sustainable period products.
- Organic Products
- Potential for the organic products industry to expand into the feminine care market by offering sustainable and chemical-free options.
- Charitable Organizations
- Opportunity for charities and non-profits to collaborate with brands and receive donations of sustainable period products to support women and girls in need.
