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Sushi Trend Report

Analyze the Forces Driving the Culinary World's Raw Fish Movement

— March 19, 2012 — Lifestyle
The raw fish movement has quickly crept up on the culinary world. Personal preferences aside, chefs have had to adjust to the heavy demand for a fish-seaweed combination, and those who have mastered the trade have all coined distinctive styles. Whether favored in the form of sashimi, nigiri or maki, consumers of the tasty number have flocked to upscale metropolitan restaurants in droves. The Sushi Trend Report orders the delicious chaos, providing 34 PRO Trends and over 299 cases of sushi-related goods.

The enjoyment of raw fish has turned into a veritable art form. Leaders of the Asian cuisine realm have produced impressive artisan rolls and interpretive sake-laden concoctions. The traditional style of roll is no longer enough, and many are trying to beat out the competition with unmatched creations. The Sushi Trend Report will be especially relevant to seafood lovers, cooks and food industry members in search of what's next.
Trend Themes
1. Artisan Sushi - The trend of producing impressive artisan rolls and interpretive sake-laden concoctions presents opportunities for chefs to create unique and unmatched creations.
2. Creative Sushi - Chefs are continuously trying to beat out the competition with innovative and creative sushi creations, opening up opportunities for disruptive culinary techniques and flavor combinations.
3. Sushi Experience - The enjoyment of raw fish has turned into a veritable art form, leading to opportunities for restaurants to create immersive dining experiences centered around sushi.
Industry Implications
1. Restaurant Industry - The thriving demand for sushi presents opportunities for restaurants to capitalize on the trend and offer unique sushi dining experiences.
2. Seafood Industry - The growing popularity of sushi creates opportunities for the seafood industry to supply high-quality and diverse raw fish options to meet the demand.
3. Culinary Industry - The sushi trend presents opportunities for culinary professionals to explore new techniques and flavors, pushing the boundaries of traditional sushi-making.
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