Oven-Ready Sushi Snacks

Crushi is Premium Frozen Sushi That Goes Into the Oven or Air Fryer

While sushi is traditionally known for being served raw, one pioneering brand is breaking the mold by introducing a patented, premium frozen sushi snack called Crushi that's designed to turn delightfully crispy, offering a fresh twist on a classic dish.

This convenient sushi snack is not only novel for its frozen format, but it's also a standout for its plant-based ingredients and crunchy texture after being warmed in a fryer, the oven or air fryer. According to the brand, "the rolls will stay crunchy for at least three hours after preparation," which makes these fit for entertaining. What's more, Crushi can be kept frozen and has a shelf life of more than a year.

This frozen sushi snack is available in several classic varieties, including California and Salmon.

Premium Frozen Sushi
One pioneering brand is breaking the mold by introducing a patented, premium frozen sushi snack called Crushi that's designed to turn delightfully crispy, offering a fresh twist on a classic dish.
Plant-based Ingredients
This convenient sushi snack is not only novel for its frozen format, but it's also a standout for its plant-based ingredients and crunchy texture after being warmed in a fryer, the oven or air fryer.
Convenient Frozen Snack
Crushi can be kept frozen and has a shelf life of more than a year, making it a convenient sushi snack option.

Sectors Adopting This

Frozen Food
Premium frozen sushi snacks like Crushi offer a disruptive innovation opportunity in the frozen food industry.
Plant-based Food
The use of plant-based ingredients in frozen sushi snacks like Crushi opens up new opportunities in the plant-based food industry.
Convenience Food
Crushi's long shelf life and convenient frozen format present disruptive innovation opportunities in the convenience food industry.
SCORE
2.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 22%
Activity 37%
Freshness 20%