Society might be trying with all its might to combat obesity, but as the Super Rich 1965 ad campaign shows, a little bulge here and there historically depicted the wealth of certain individuals. Thanks to Super Rich 1965, which offers Bangkok's best currency exchange rates, travellers will be able to 'Gain More' as the tagline puts it so succinctly.
Conceived and executed by Bangkok-based ad agency Ogilvy & Mather, the Super Rich 1965 ad campaign is simple, humorous and clever. It not only shows that people want more, people also want a lighter spin put on serious times. The world is heading into a recession and money can be a sore subject. The Super Rich 1965 ad campaign takes all that soreness out while still addressing the meat of the problem.