'Rumpl' recently launched a Kickstarter campaign for a high-performance blanket called the 'Super Fleece.' For many people, wrapping themselves up in a cozy blanket is the perfect way to warm up on a chilly evening. This company wants to make the everyday blanket even better by making it out of modern textiles.
The Super Fleece is a high-performance blanket inspired by comfy fleece jackets. The top side is made from a technical fabric, which is durable and water-resistant. This particular material is used to create an attractive pattern that resembles the look of a natural wood grain. The underside of the blanket is made from anti-microbial fleece, which is incredibly soft and completely odor-resistant. The Super Fleece blanket combines the comfort of a traditional throw with the same performance standards used to make active apparel and outdoor gear.
The high-performance blanket is perfect for those who are looking for a blanket to use inside and outside of the home.
Key Themes Behind This Trend
- Technical Blankets
- Opportunity to disrupt traditional blanket market by incorporating technical fabrics.
- Durable Home Textiles
- Incorporating durable and outdoor-inspired materials in home textiles disrupting traditional home textile materials and designs.
- Antimicrobial Fabrics
- Opportunity to innovate products with antimicrobial qualities for increased hygienic applications.
Where This Applies
- Home Textiles
- The home textiles industry can benefit from incorporating performance materials to provide durable and versatile products to customers.
- Outdoor Apparel
- The outdoor apparel industry can benefit from expanding their product line by creating home textiles made from high-performance materials.
- Healthcare
- The healthcare industry can benefit from incorporating antimicrobial fabrics into their products to increase cleanliness and hygiene standards.
