The annual Super Bowl is one of the world's most famous TV marketing events. Air time costs a fortune to buy, as it's a guaranteed way to get exposure to millions of viewers. Some of the best ads are launched at this time, many of which take up a huge chunk of a company's annual advertising budget. This year's NFL game is on February 4.
Budweiser (Anheuser-Busch) is the game's top advertiser. They revealed 8 ads would air including one that has something to do with a cat and the special powers Bud Light gives, and a man who attends a wine and cheese party with an entire wheel of cheese.
Other companies include CareerBuilding.com (2), Cars.com (2 ads), Coca-Cola (3 commercials), Frito-Lay (Doritos), Garmin, GoDaddy.com, Kraft, Pepsi (Gatorade), Procter & Gamble (Tide to Go), Salesgenie.com (3 animated ads) and Victoria's Secret.
Super Bowl Marketing
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