Subway Eat Fresh Refreshed welcomed the largest and most extensive update in the American fast food restaurant franchise's history and with it, the first never-ending campaign. Starring sports legends from around the world, the campaign features one ad that leads into the next, creating binge-worthy content that keeps viewers hooked.
Viewers will see the familiar faces of people like seven-time NBA All-Star and two-time NBA MVP Stephen Curry, 23-time Grand Slam Tennis Champion and entrepreneur Serena Williams, and seven-time Super Bowl Champion and entrepreneur Tom Brady. Highlighting the many new menu improvements that have been made, the sports legends share a story that carries across multiple formats. Too Much For One Spokesperson 2 leaves viewers hanging just when Williams is just about to suggest what one of the new breads will go well with.