Jed Lazar and Shauna Lambert make organic soup in Portland, Oregon then deliver it via bicycle to patrons within their downtown service area. Their company, SoupCycle, uses locally sourced produce to make hearty soup-based meals that are sold via subscription through their website.
Environmental sustainability and socially responsible practices are at the heart of the food service's subscription soup deliveries. Bicycle delivery has saved over 3,000 car miles and put more than $33,000 into the local farm economy.
Implications - All SoupCycle soups are made from produce that is both locally grown and organic. With over 50 delicious soups on the menu, the company offers a variety of tastes based on veggies that are in season with local farmers.
Key Themes Behind This Trend
- Locally-sourced Food Delivery
- Food delivery startups can focus on utilizing locally-grown and organic produce for their menus, appealing to the environmentally conscious and socially responsible customers.
- Bicycle Delivery
- Bicycle delivery services can cater to customers who prioritize eco-friendly and sustainable delivery options.
- Subscription-based Food Services
- Subscription-based food services can offer convenience and savings to consumers while promoting sustainable and locally-sourced food practices.
Where This Applies
- Online Food Delivery
- Online food delivery companies can consider incorporating locally-grown and organic produce into their menus, and utilizing eco-friendly bicycle delivery options.
- Sustainable Food Services
- Companies who prioritize sustainability in their food services can create a loyal customer base who values socially responsible practices.
- Community-supported Agriculture
- Community-supported agriculture (CSA) services can partner with local farms to provide customers with a reliable source of locally-sourced, organic produce.
