Startup company Dagne Dover seems to have cracked the code to the aesthetic of modern parents with a stylish diaper backpack which retails for $195 USD. The product sold out within 24 hours of launch and is now in the process of being restocked.
Dagne Dover put emphasis on function and appearance when designing this piece. Two years in the making, the startup consulted various parents about their preferences and needs. The stylish diaper backpack is made out of lightweight neoprene which proves to be easy to clean. The product is also a hybrid as it can be used as a diaper bag, but it can also be used for traveling or the urban commute -- it even has a laptop sleeve. Moreover, the aesthetics of the bag are genderless, "which is important because many moms and dads use the same bag."
Image Credit: Dagne Dover