The Y&R team in Rome, Italy released the series of 'Studio Universal' advertisements featuring three famous films that broke boundaries and barriers. From Psycho to Jaws and Taxi, these ads are comical renditions of the originals.
These interpretations utilize creative methods on how the characters could survive a serial killer, a great white shark or an insane taxi driverâ€"each assuming the worst and prepping for potential future problems.
Implications - Humor marketing is one of the simplest ways for a company or business to garner the attention of consumers. Consumers will find themselves drawn to products or concepts bearing similar characteristics because it will put them at ease, making businesses much more approachable.
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