STUDIO DLUX recently gave Editora Record a modern makeover. Editora Record is one of the oldest and most famous publishing houses in Brazil. It is, therefore, fitting that it should receive such a fresh new design. The renovation project began in 2019 and took on a strategic tactic to divide the space over time.
The design studio decided to reformulate the division of workspaces between the editorial and the marketing teams using color-coding. Designated colors are used on the floors to allow better collaboration and privacy when required. The editorial floor is colored in a calming shade of blue. In addition, orange and turquoise designate meeting rooms for various marketing activities to create an enigmatic space.
Image Credit: STUDIO DLUX
Key Themes Behind This Trend
- Color-coded Workspaces
- Designating workspaces with different colors can improve collaboration and privacy in the workplace.
- Strategic Office Design
- Using design to strategically divide office space can increase productivity and creativity.
- Enigmatic Meeting Spaces
- Creating meeting rooms with designated colors can provide a unique and memorable experience for employees and clients.
Where This Applies
- Interior Design
- Innovative office design can create competitive advantages in the interior design industry.
- Architecture
- Design strategies like color-split offices can create new opportunities for architects to create unique building structures.
- Real Estate
- Offices with strategic design can increase property value and attract tenants in the real estate industry.