Both ice cream and lemonade are the best ways to beat the summer heat, and now you can enjoy both at the same time in the form of Blue Bell's new Strawberry Lemonade Ice Cream.
Strawberry Lemonade Ice Cream is the latest summer flavor from the Texas-based creamery. Just as the name suggests, the new pint swirls sweet strawberry ice cream with a refreshing lemonade sherbet. The whole thing is then sprinkled with lemon-flavored flakes for that extra tart flavor. As Sara Schramm, the Marketing Brand Manager for Blue Bell explains, "We wanted this flavor to be light and refreshing, just like drinking a strawberry lemonade. The texture of the lemonade sherbet combines perfectly with the strawberry ice cream... We know Strawberry Lemonade will be the flavor of the summer."
Image Credit: Blue Bell
What's Driving This Trend
- Combination Flavors
- Combining traditional flavors in unique ways can lead to new and exciting options for consumers.
- Refreshing Treats
- Products that provide a refreshing and cooling sensation are increasingly popular during warmer months.
- Novelty Desserts
- Consumers are seeking out unique and creative dessert options to enhance their experience.
Who This Affects Most
- Ice Cream
- There is ample opportunity for ice cream producers to create innovative flavor combinations to satisfy consumers' changing tastes.
- Beverage
- Beverage companies can experiment with cross-over flavors to create new and refreshing drinks.
- Hospitality
- Hotels, restaurants and other hospitality venues can cater to customers' desire for novel and unique desserts as part of their offerings.
