The Chicago Town Stonebaked Deli Crust range is the latest product lineup from the brand that draws inspiration from American-style pizza instead of the traditional Italian varieties that are commonly found on the market. The range has three new flavors including Chicago Hot, Straight Up Salami and Cheeeese Fest, which are each made from fresh ingredients inspired by Chicago deli favorites. The pizza boast a handmade base to further enhance the premium yet accessible nature of the product.
The inspiration for the Chicago Town Stonebaked Deli Crust range was explained by Head of Marketing at Dr. Oetker Paula Wyatt who said, "We’re passionate about bringing pizza to everybody. Whether it’s filling up the freezer, tea for tonight, or pizza to go, we want to treat consumers to the real test of Chicago, anytime, anywhere. We’ve identified that our new chilled range will allow our gooey, messy goodness to reach new consumers that may not have tried Chicago Town pizzas before.”