Stabilizing Smartphone Holders

The 'Smoovie' Captures Steady Video on Smartphones and More

Gimbals are great but can often be awkward and oversized to use, so the 'Smoovie' is here to help users achieve steady video results in a flash. Currently being funded as part of a Kickstarter campaign, the 'Smoovie' works by affixing onto a smartphone and balancing it as the user pans.

The secret to the success of the 'Smoovie' is in the neodymium magnets that are built-in to help the camera follow your hand without causing any shaking or unsteadiness. Designed by Alex Kalogroulis, the 'Smoovie' is available for purchase at a very low price point in comparison to other similar products on the market. Plus, it'll help provide steady video, which is worth the small investment.

Portable Stabilization Devices
Opportunity for disruptive innovation in creating compact and user-friendly stabilizers for smartphones and other portable devices.
Magnetic Stabilization Technology
Disruptive potential lies in developing advanced magnetic stabilization technology for enhancing video quality and stability in various electronic devices.
Affordable Video Stabilization Solutions
Opportunity to disrupt the market by offering inexpensive yet effective video stabilization solutions for amateur and professional videographers.

Who This Affects Most

Consumer Electronics
Consumer electronics industry can explore the potential for disruptive innovation in developing compact and affordable stabilization devices for smartphones and other portable devices.
Photography and Videography
Photography and videography industry can benefit from disruptive innovation by incorporating advanced stabilization technology to enhance video quality and stability in cameras and other recording devices.
Crowdfunding Platforms
Crowdfunding platforms can tap into the opportunity by supporting and promoting projects that offer affordable video stabilization solutions, creating a market for innovative and budget-friendly products.
SCORE
1.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 21%
Activity 13%
Freshness 8%

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