Starbucks is associated with having an array of great coffee and tea products, but the brand is aiming to garner more customers in the food department with the new Starbucks breakfast and lunch summer menu. The menu includes the all-new Seared Steak and Tomatillo Wrap for breakfast along with the Chicken & Quinoa with Black Beans & Greens Bowl and the Vegan Lentils & Vegetables with Brown Rice Bowl. Each of the menu items are made with premium ingredients that make them a satisfying option to pick up with your morning or afternoon coffee.
Consumer obsession with convenience is seeing many of them looking to their favorite QSR brands in order to hit two birds with one stone when it comes to purchasing food and beverage. The Starbucks breakfast and lunch summer menu helps to position the brand as a more realistic spot to grab food and beverages instead of just the latter.