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Pennies as Floor Tiles

The Standard Hotel New York Uses Currency as Interior Decor

— July 1, 2009 — World
The Standard Grill in The Standard Hotel New York has a distinct flooring system, as it is covered in coins. The floor is literally tiled in thousands of copper pennies, adding a unique vibe to the place.

I don't think having a floor covered in coins is very hygienic for a restaurant, but it certainly looks cool! I wonder how much it cost?

Implications - Consumers are always interested in seeing the familiar used in extraordinary ways -- in this case, everyday pennies being used as floor tiles. Consumers already have an established relationship with these objects and thus, when objects are used in a peculiar way, they have a built-in affinity for the publicity stunt and are much more receptive.
Trend Themes
1. Repurposing Everyday Objects - As consumers appreciate everyday objects being used in unique ways, there is an opportunity for businesses to create visually interesting designs by repurposing commonly found items.
2. Unconventional Materials - Using unconventional materials such as coins for flooring can help businesses create a visually appealing and memorable space that sets them apart from competitors.
3. Sustainable Design - Repurposing materials, such as coins or other everyday items, for use in design can help businesses reduce waste and become more environmentally-friendly while creating a unique aesthetic.
Industry Implications
1. Hospitality - Hotels and restaurants can use unconventional materials and repurpose everyday objects for unique and memorable interior design that sets them apart from competitors.
2. Interior Design - Interior designers can utilize unconventional materials and repurpose everyday objects to create unique and sustainable design solutions for their clients.
3. Retail - Retail stores can incorporate repurposed everyday objects, such as coins, into their store design to create a visually interesting space that captures the attention of consumers and sets them apart from competitors.
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