Free Trend Report Free 2018 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.

Keynotes.org Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

The Music Video for 'Stained Glass' by Real Estate is Like a Coloring Book

 - May 23, 2017
References: stainedglassvideo & digitaltrends
The music video for 'Stained Glass' by Real Estate takes inspiration from the adult coloring book phenomena and boasts engaging interactive elements.

On the website for the song from the indie band's new album, In Mind, users are able to do much more than just watch a creative music video. Illustrations are presented in a series of black and white outlines, which users may choose to color as they see fit by clicking and dragging. In a sense, viewers even begin to feel like creators themselves.

The entire experience is like an interactive, digital paint-by-numbers music video that calls for viewer participation throughout the entire experience. Viewers may also watch the video on YouTube, although the interactive elements are left out of the pre-made video.