The STABILO EASYergonomics Box is Full of Pens and Surprises

 - Oct 29, 2011
References: burgopak & thedieline
In a market full of colors and appealing branding designs for children and teenagers, the STABILO EASYergonomics packaging is a fun and handy artistic creation to stand out in a highly competitive market. Consisting of a box sporting an eye-catching and clever look, this new design is looking to attract the attention of the younger crowd.

Launched on the European market, the product packaging was developed by the Germany design group called Burgopak. In order to fuel the interest of young consumers, Burgopak created a squared box that contains inside the shape of a cartoon 3D x-ray hand. Each finger carries a different element of the set: a pen, a pencil or an eraser. The hand is a symbol of creativity, work and dedication, which are concepts of STABILO's identity.

Made of cartonboard, the STABILO EASYergonomics packaging is user-friendly and ergonomic, a complete set of art and bright branding.