Squeeze and Eat Convenience
More Stats +/-
Top 40 Social Media Trends in May
Fantastically Friendly Cereal Branding
Boozy Multi-Person Milkshakes
Sustainable Urban Block Proposals
Wine-Serving Lounge Chairs
Free 2018 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.
Squeeze And Eat Convenience
- By: Greg PonesseMar 7, 2006
A new kind of packaging is taking the food and beverage industry by storm: plastic pouches with screw-off caps. Some people consider these pouches the greatest thing since PET bottles, the plastic bottles commonly used for mineral water and other beverages. The pouches have actually been used for a while now, mainly as containers for jelly-type health drinks. What is new, though, is the wide array of foods and drinks now being sold in plastic pouches. Lately the variety has expanded to include yogurt, ice cream, salad dressing, and even alcoholic beverages. A growing number of people, mainly young people, are discovering the convenience of taking a meal or snack on the go by squeezing it from a plastic pouch directly into one's mouth.