Pursuit by Equinox is the latest spin on spin classes. Appealing to millennials who are drawn to gamified experiences, it projects real time statistics on a leaderboard in order to up the ante competitively. By combining "innovative technology and fitness to inspire peak performance through individual and group challenges," writes Psfk, this spin class sets itself apart from more traditional workouts.
Comprised of two different classes, Pursuit Build and Pursuit Burn, the gamified spin class app also allows people to track their stats to gain insights on how their strength and endurance has improved over time. When used in tandem with Connected Cycling, a digital coaching platform, riders can connect and compare with other riders inside and outside of the gym. This ensures additional motivation.