This Line of Organic Vegetable Juices Now Includes a Spicy Tomato Flavor
Katherine Pendrill — February 24, 2016 — Lifestyle
References: cawstonpress & foodbev
'Cawston Press' recently added a spicy tomato flavor to its existing line of organic vegetable juices. As consumers become increasingly health conscious, there is a strong demand for products that can help people up their fruit and vegetable intake. These cold-pressed vegetable juices provide a nutritious and flavorful way to consume more veggies.
The Cawston Press range consists of cold-pressed fruit and vegetable juices packaged in convenient one-liter tetra packs. The spicy tomato variety is the latest addition to a line that already includes flavors such as Brilliant Beetroot and Radiant Roots. The latest flavor is designed to appeal to health-conscious consumers who are looking for a flavorful and subtly spiced vegetable drink. The juice can even double as a healthy cocktail base if necessary.
The Cawston Press range consists of cold-pressed fruit and vegetable juices packaged in convenient one-liter tetra packs. The spicy tomato variety is the latest addition to a line that already includes flavors such as Brilliant Beetroot and Radiant Roots. The latest flavor is designed to appeal to health-conscious consumers who are looking for a flavorful and subtly spiced vegetable drink. The juice can even double as a healthy cocktail base if necessary.
Trend Themes
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Organic Vegetable Juices — Increased demand for organic vegetable juice products creates an opportunity for innovative packaging and distribution solutions.
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Cold-pressed Juice — Potential for new flavors and ingredient combinations in the cold-pressed juice market that cater to health-conscious consumers.
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Healthy Cocktail Bases — Creating more vegetable-based, low-sugar cocktail options can appeal to consumers looking for healthier alcoholic beverages.
Industry Implications
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Food and Beverage — Manufacturers can capture market share by introducing healthy cold-pressed juice options that cater to consumer demand for nutritious products.
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Packaging and Distribution — There is potential to innovate with new packaging and distribution methods that extend shelf life, reduce waste, and lower transportation costs for organic vegetable juice products.
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Hospitality — Bars and restaurants can offer innovative vegetable juice-based cocktail options to cater to health-conscious consumers who want a healthier drinking experience.
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