Eerie Window-Peering Editorials

The 'Speaking of Structure' Shoot Captivates with Mystery

It seems like Halloween has a come a bit early in the 'Speaking of Structure' photo shoot.

Shot for the September 2013 issue of Vogue Japan, the editorial is a dark, eerie and mysterious editorial starring models Lindsey Wixson and Caroline Brasch Nielsen. Photographer Giampaolo Sgura captures the duo as they pose beside a window that appears to look out to nothing other than a strange orange sky. Their anxious stares and seeking looks make it seem as if something is about to pop up from around the corner. The 'Speaking of Structure' series is completed with hair and make up as Jessica Nedza gives the girls dark lips and heavy eye liner while their hair is done in messy 'dos by Andrew Guida.

Mysterious Windowed Shoots
Businesses can capitalize on creating eerie visual content for marketing campaigns and product launches.
Dark Beauty Editorial
Opportunity for cosmetic companies to launch darker, avant-garde makeup and hair collections.
Anxious Portrayals in Photography
Businesses can leverage anxiety and suspense as a storytelling tool to enhance brand narratives.

Where This Applies

Fashion
Fashion companies can produce eerie, suspenseful photo shoots to showcase clothing collections.
Beauty
Cosmetic companies can explore avant-garde makeup and hair trends for a darker editorial look.
Marketing and Advertising
Businesses can use eerie, suspenseful photography to tell brand stories and create immersive campaigns.
SCORE
1.8 out of 10
GENDER
10% Men90% Women
MARKETTop markets: Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 27%
Activity 19%
Freshness 8%

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