What is the trend of southwest flavor?

Opportunity to create new menu items with a Southwest American inspiration for fast food brands

What is the trend of tortilla chip toppings?

Incorporating tortilla chips as a topping or side can add a unique texture to food items in the fast food industry

What is the trend of double meat burgers?

There is a growing market for burgers with two or more meat patties for fast food companies to appeal to burger enthusiasts

What are the implications for the fast food industry?

Opportunity for fast food companies to incorporate Southwest American flavors and toppings to appeal to customers

What are the implications for the snack food industry?

There is a potential to expand the use of tortilla chips beyond traditional dipping into the snack food market

What are the implications for the meat processing industry?

Growing market for burger patties that are larger in size or stacked with multiple patties represents a potential innovation opportunity for meat processing companies

Tortilla Chip-Topped Burgers : Southwestern King Sandwich

Tortilla Chip-Topped Burgers

Piquant Value-Focused Cheeseburgers Image 1

The Burger King Southwestern King Sandwich is Available in Canada

Michael Hemsworth — October 5, 2021 — Lifestyle

References: bk & chewboom

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The Burger King Southwestern King Sandwich is a new menu item being launched by the brand at its locations in Canada that will provide patrons with a satisfyingly crunchy option to try out. The burger is made with two of the brand's signature quarter-pound beef patties that have been flame-grilled along with two slices of cheese, bacon and crispy onions. The sandwich is then topped with a jalapeño queso and a bunch of crunchy tortilla chip strips to give it just the right amount of crunch.

The Burger King Southwestern King Sandwich provides a flavorful and textural experience that is being launched at participating locations at a price point of $9.19 CAD. The burger will provide a touch of Southwest Americana flavor to locations in the north as temperatures continue to trend downwards.

Image Credit: Burger King

Trend Themes

Southwest Flavor — Opportunity to create new menu items with a Southwest American inspiration for fast food brands
Tortilla Chip Toppings — Incorporating tortilla chips as a topping or side can add a unique texture to food items in the fast food industry
Double Meat Burgers — There is a growing market for burgers with two or more meat patties for fast food companies to appeal to burger enthusiasts

Industry Implications

Fast Food — Opportunity for fast food companies to incorporate Southwest American flavors and toppings to appeal to customers
Snack Food — There is a potential to expand the use of tortilla chips beyond traditional dipping into the snack food market
Meat Processing — Growing market for burger patties that are larger in size or stacked with multiple patties represents a potential innovation opportunity for meat processing companies

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