Eye-Tracking Sleep Masks

SomaSleep is a CES 2023 Innovation Awards Honoree

SomaSleep is a first-of-its-kind sleep mask and a CES 2023 Innovation Awards honoree that's on a mission to help people experience better nights of rest. This eye-tracking sleep mask is designed for data collection so that rapid eye movements can be monitored for the purposes of helping people gain new insights into their sleep stages, the quality of their sleep and disruptions.

Sleep problems impact billions of people and REM is vital for learning and memory, and it can be disrupted by everything from snoring and back problems to medication and neurological illnesses. Armed with new information on how they sleep, eye-tracking mask users will experience a new way to take control of their sleep at home and on the go.

Sleep Tracking Devices
The rise in popularity of sleep tracking devices provides an opportunity for SomaSleep to capture a share of this growing market.
Data-driven Sleep Analysis
SomaSleep's use of eye-tracking for data collection presents an opportunity for disruption in the sleep analysis industry.
Wearable Technology
SomaSleep's eye-tracking sleep mask represents a new frontier for wearable technology in the sleep industry

Industries Being Reshaped

Personal Health and Wellness
SomaSleep's product is aimed at consumers looking for ways to improve their overall health and well-being through improved sleep.
Medical Technology
SomaSleep's eye-tracking technology has the potential to disrupt traditional methods of sleep analysis used in medical settings.
Consumer Electronics
SomaSleep's CES Innovation Awards Honoree status places it at the forefront of a crowded consumer electronics market.
SCORE
6.0 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 80%
Activity 86%
Freshness 15%