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Softened Ice Cream Bars

Häagen-Dazs' New Soft Dipped Bars Feature a Soft Chocolate Truffle Coating

— March 23, 2020 — Lifestyle
Just when you thought ice cream bars couldn't get any better, Häagen-Dazs has debuted an innovative new creation called Soft Dipped Bars.

In most cases, frozen ice cream bars consist of creamy ice cream coated in a crunchy layer of hardened chocolate. Häagen-Dazs is taking the crunch out of these bars with its new Soft Dipped Bars. The new version consists of creamy Häagen-Dazs ice cream finished with a soft chocolate truffle coating. In fact, the coating is so soft that it won't make a sound when you bite in. Best of all, the new Soft Dipped Bars come in three tasty ice cream flavors: Vanilla, Chocolate, and Caramel.

The new Soft-Dipped Bar will hit stores in April.


Image Credit: Häagen-Dazs.
Trend Themes
1. Soft Dipped Bars - Soft Dipped Bars introduce a new texture to traditional ice cream bars, creating a unique sensory experience.
2. Truffle Coating - The soft chocolate truffle coating on Soft Dipped Bars offers a luxurious and decadent twist to the classic ice cream bar.
3. Flavor Variety - The introduction of Vanilla, Chocolate, and Caramel flavors in Soft Dipped Bars provides consumers with a wider range of options to choose from.
Industry Implications
1. Frozen Desserts - The Soft Dipped Bars trend presents an opportunity for frozen dessert brands to innovate by adding new textures and flavors to traditional ice cream bars.
2. Premium Chocolates - The truffle coating featured in Soft Dipped Bars opens up possibilities for premium chocolate brands to collaborate with ice cream manufacturers and create indulgent dessert products.
3. Retail Packaging - The popularity of Soft Dipped Bars highlights the need for innovative retail packaging solutions that protect the delicate truffle coating while maintaining the product's visual appeal.
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