“Group buying” usually evokes images of families at Costco loading shopping carts with toilet paper in bulk; however, the concept is making a modernized comeback via social media, giving consumers access to deals at high-end retailers.
The newly launched SocialBuy will allow consumers to score the best deals on everything from designer labels and facials to four-star dinners and cruises. For deals that accumulate enough interest, buyers can save up to 90 percent through a “savings in numbers” model.
SocialBuy offers a local “Deal of the Day” for consumers, including popular Los Angeles shops such as Sprinkles Cupcakes, Dolce Group, and Sunset Tan. SocialBuy.com also has an outpost for San Francisco where deals on local entertainment, restaurants, shopping and beauty will be highlighted.