London-based label maharishi introduces a new update of its Snopants as a part of the Spring/Summer 2022 season. The silhouette is inspired by the US Army snow camo over trousers, which are essentially a shell that was worn over militaristic uniforms.
The updated version of the pants includes the patented Snocord and Snobutton system - this allows the wearer to completely adjust the trouser length. Other elements of the new collection include the breathable and lightweight fabrication including summer polycotton and washed cotton poplin along with an Italian recycled micro ripstop. The pants are going to be available in a wide range of colorways with a bold design language at the leg as per usual.
Image Credit: maharishi
Why This Trend Is Growing
- Militaristic-inspired Fashion
- Fashion brands can explore incorporating elements of military design language into their clothing to create unique and functional attire for consumers.
- Customizable Clothing
- Clothing brands can explore creating pieces that are highly adjustable and customizable to cater to consumers with different body types and preferences.
- Eco-friendly Materials
- Sustainable fashion brands can explore using recycled and environmentally friendly materials in their clothing designs to appeal to eco-conscious consumers.
Industries Being Reshaped
- Fashion
- Fashion brands can take inspiration from maharishi's use of military designs and adjustable functionality to create innovative and stylish clothing.
- Outdoor Apparel
- Outdoor apparel brands can explore incorporating military-inspired designs into their clothing to improve functionality and durability in harsh outdoor environments.
- Sustainable Fashion
- Sustainable fashion brands can take inspiration from maharishi's use of eco-friendly materials and incorporate them into their clothing to appeal to environmentally conscious consumers.
