Keeping track of everyone in a group during a trip to the slopes can be tough, but the Snocru app goes above and beyond by allowing users to keep tabs on buddies and offering a plethora of other stellar features.
Snocru works by using a smartphone's built-in GPS capabilities to easily connect with immediate friends in your party and others on the mountain. What's more, the app connects to Facebook and other social networking sites to seamlessly share pictures, updates and stats within ever needing to leave the app.
The Snocru app also has a number of handy features built-in like weather reports that are custom-tailored with the skier in mind; find out how much fresh powder has fallen in the past 24 hours in a specific region or take a look at the live webcams that are placed strategically at skiing hotspots.
Key Themes Behind This Trend
- Group Tracking Apps
- Opportunity for innovation in creating apps that allow users to easily keep track of friends and share updates.
- Social Skiing Networks
- Opportunity for disruption in developing networks that connect skiers and allow for social sharing of photos and stats.
- Smartphone Integrated Skiing
- Opportunity to integrate smartphone capabilities, such as GPS and weather reports, into skiing experiences through apps.
Where This Applies
- Outdoor Recreation
- Opportunity for outdoor recreation companies to develop innovative apps that enhance the skiing experience.
- Technology
- Opportunity for tech companies to create apps that integrate social networking and smartphone capabilities into skiing.
- Hospitality and Tourism
- Opportunity for ski resorts and tourism businesses to leverage technology and create enhanced skiing experiences through smartphone apps.
