PeaTos launched BetterSnacks.com as a new direct-to-consumer online snack shop where consumers can purchase its pea-based, junk style snacks. PeaTos is on a mission to reimagine some of the most beloved snacks with better-for-you formulas and it does so by trading out ingredients like corn for peas and removing artificial ingredients. In the snack shop, consumers can find snacks like the new PeaTos Rings, especially at a time when people have been turning to online ordering as a solution to keep their pantry shelves stocked.
PeaTos new launch comes hot on the heels of an American snack food subsidiary launching a D2C website of its own, which continues the rivalry that has been ongoing since PeaTos got its start in 2018.
Image Credit: Peatos