Free Trend Report Free 2018 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book. Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

Puffworks' Snack Puffs Take Inspiration from an Israeli Treat Called Bamba

 - Feb 16, 2018
References: puffworkssnacks
Puffworks' Peanut Butter Puffs are an all-new kind of snack puffs that can be enjoyed in Original, Dark Chocolate and Spicy Thai BBQ flavors. These handcrafted peanut butter snacks are made in small batches with minimal ingredients: peanuts, non-GMO yellow corn and salt, plus a few other additions for the flavored varieties.

The new Puffworks snacks, exhibited at the most recent Winter Fancy Food Show, were inspired by an immensely popular peanut butter-flavored snack from Israel by the name of Bamba. These snacks have been sold in the country for decades, with Bamba reportedly making up 25% of the Israeli snack market.

Although consumers have been buying cheesy snack puffs for years, a new wave of puffed snack products are being produced, made with everything from louts seeds and water lily seeds to quinoa.

Image Credit: Puffworks