Creamy S'mores-Inspired Brownies

KFC Introduces the New 'S’mores Brownie' in Canada

KFC is ushering in summer flavors in Canada by introducing its latest offering: the 'S’mores Brownie.' The 'S’mores Brownie' presents a delectable composition: a chocolate brownie foundation adorned with a graham cracker base. Atop this delectable base sits roasted marshmallows, harmonizing with the inclusion of crispy graham cracker fragments for a treat reminiscent of the ones found at campfires.

Although the inception of this novel dessert choice dates back to the summer of 2022 for Americans, Canadians are experiencing this treat for the first time. A singular 'S’mores Brownie' can be acquired for CAD$2.99, while a set of four is available at a suggested price of CAD$9.49.

The 'S’mores Brownie' is accessible year-round at participating KFC establishments throughout Canada.

Image Credit: KFC

Summer-inspired Desserts
The introduction of the 'S’mores Brownie' by KFC showcases the trend of summer-inspired desserts in the food industry.
Campfire Nostalgia
The incorporation of roasted marshmallows and graham cracker fragments in the 'S’mores Brownie' taps into the trend of creating desserts that evoke a sense of campfire nostalgia.
Unique Dessert Combinations
The combination of a chocolate brownie foundation with a graham cracker base in the 'S’mores Brownie' highlights the trend of unique dessert combinations in the culinary world.

Who This Affects Most

Fast Food
The introduction of the 'S’mores Brownie' by KFC presents a potential disruptive innovation opportunity for the fast food industry.
Bakery
The incorporation of roasted marshmallows and graham cracker fragments in the 'S’mores Brownie' opens up potential innovation opportunities for the bakery industry.
Confectionery
The trend of unique dessert combinations showcased in the 'S’mores Brownie' could lead to disruptive innovation in the confectionery industry.
SCORE
2.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z (primary audience)
  • Gen Alpha (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 29%
Activity 37%
Freshness 19%