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Experimental Small-Format Flagships

Target Has Opened Its First Small-Format Urban Stores in NYC

— May 16, 2016 — Business
Minneapolis-based retail chain Target has opened up its first small-format flagship in New York City's Tribeca neighborhood. The 45,000-square-foot location will open some time in late 2016 and is part of the brand's urban store concepts that were previously referred to as City Targets and later, Target Express.

The new Tribeca location will feature a CVS Pharmacy and a Chobani cafe, while Chobani's CPG products will also be available for purchase in the store's grocery section. In addition to its partnership with Chobani, the Tribeca small-format flagship will also include a dedicated space for Beautycounter, a California-based skincare brand. The Chobani cafe will offer a menu of sandwiches, soups, coffee and desserts in addition to its yogurt treats.
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