Sleepjunkie, which describes itself as “a bunch of lifetime insomniacs who wanted something better than restless nights,” recently launched a new "dream" job. The sleep science and review platform is looking for an official mattress tester with a $3,000 salary to see how the COVID-19 pandemic is affecting the sleeping habits of Americans.
“This is why we were a little concerned when we took a look at our internal data and saw that search inquiries related to getting enough sleep have continued to rise over the last 12 months,” the company said on its website. “We also analyzed Google Search trends and found that searches in the U.S. related to getting enough sleep and for mattress advice reached a five-year high toward the end of 2020.”
The job itself is simple. The "employee" will be testing out three mattresses over a two-month period and provide their honest review. The reviewer will receive a $3,000 paycheck and be able to keep one of the mattress.
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Key Themes Behind This Trend
- Mattress Industry Growth
- The rising demand for mattresses due to increasing concerns for sleep quality and the impact of COVID-19 presents an opportunity for mattress manufacturers to explore new markets and develop innovative products.
- Sleep Science Research and Development
- The continued increase in search inquiries related to getting enough sleep highlights the need for more research and development in the field of sleep science, including new technologies and products that can address common sleep problems.
- Gig Economy Opportunities
- The rise of non-traditional jobs such as mattress testers provides an opportunity for businesses to leverage the gig economy to meet the growing demand for a more flexible and diverse workforce.
Where This Applies
- Mattress Manufacturing
- Mattress manufacturers can benefit from the growth in demand for mattresses by investing in research and development, as well as exploring new markets.
- Sleep Science Research
- Research institutions can take advantage of the increased interest in sleep science to develop new technologies and products to improve sleep quality.
- Gig Economy Platforms
- Gig economy platforms can take advantage of the trend of non-traditional jobs, like mattress testers, to offer more flexible and diverse work opportunities.
