The Clear Skin Days by Sephora Collection Mattifying Booster Powder is made with natural willowbark, oat and asiatica, and can be used to customize a variety of other skincare products. The boosting powder has the potential to be added to everything from skincare serums to sunscreen to provide long-lasting shine control and calming benefits, especially to diminish oiliness, redness, acne and blemishes. The cleanly formulated product acts like a setting powder and gives consumers great flexibility for customizing other products that may not necessarily be mattifying on their own.
Consumers who are looking to increase the potency of a product, or slightly tailor its features, are turning to boosters that can help with everything from deeply nourishing the skin with added vitamins to promoting an even complexion or enriching a product with anti-aging benefits.
Key Themes Behind This Trend
- Customizable Skincare Boosters
- The trend of customizable skincare boosters is on the rise as consumers seek to enhance the potency of their skincare products.
- Mattifying Skincare
- Mattifying skincare products are gaining popularity as consumers look for solutions to control oiliness and shine on their skin.
- Clean Beauty
- Consumers are increasingly opting for cleanly formulated beauty products with natural ingredients.
Where This Applies
- Beauty
- The beauty industry can benefit from this trend by developing customizable skincare products and adding mattifying properties to existing products.
- Cosmetics
- Cosmetic companies can capitalize on this trend by adding customizable boosters to their makeup products.
- Health and Wellness
- The trend towards clean and natural beauty products ties into the larger health and wellness industry, opening up opportunities for disruptive innovation in this space.