Ideas
Explore the world's #1 largest database of ideas and innovations, with 460,503 inspiring examples.
Trend Reports
Discover why 1,240 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,097 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,240 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,097 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,210 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 460,503 cutting edge ideas.

Skin Perfecting Lotions

Murad's New Lotion Soothes Breakouts while Hydrating Dry Skin

— February 13, 2020 — Fashion
Luxury skincare brand Murad recently expanded its portfolio with the introduction of the new Skin Perfecting Lotion, specifically formulated to combat dry skin while soothing acne-related spots and breakouts. The lightweight formula ensures hydration without leaving a greasy film on the skin to refine and softens your skin's texture.

The Murad Skin Perfecting Lotion features Queen of Meadow Extract which supports cell turnover and prevents dry, scaly skin; Panthenol and Honey Extract to improve your skin's ability to retain moisture; and Allantoin and Arnica to soothe and calm irritated skin. Consumers can seamlessly integrate the moisturizer into their daily skincare regime. Simply apply to freshly cleansed skin and let dry before applying additional products.


Image Credit: Murad
Trend Themes
1. Hydrating Lotions - Opportunity for disruptive innovation: Develop hydrating lotions that effectively address multiple skin concerns like dryness and acne breakouts.
2. Acne-soothing Skincare - Opportunity for disruptive innovation: Create skincare products that specifically target acne-related spots and breakouts while providing soothing benefits.
3. Lightweight Formulas - Opportunity for disruptive innovation: Formulate lightweight lotions that provide hydration without leaving a greasy film on the skin and refine skin texture.
Industry Implications
1. Skincare - Opportunity for disruptive innovation: Incorporate unique ingredients and formulations to create skincare products that effectively address specific skin concerns.
2. Beauty - Opportunity for disruptive innovation: Develop innovative beauty products that offer multi-functional benefits and cater to a wide range of skincare needs.
3. Cosmetics - Opportunity for disruptive innovation: Introduce cosmetics with skincare benefits that address both dryness and acne breakouts, offering a holistic approach to beauty.
1
Score
Popularity
Activity
Freshness