Sisbrodesign Creates Conceptual Lamps

 - Jan 21, 2011   Updated: Aug 11 2011
References: sisbrodesign & blog.urbanoutfitters
SisBroDesign is a brother and sister design team based out of Minneapolis, Minnesota. The two work together on a number of projects ranging from interior design to jewelry.

Bret and Erin Smith of SisBroDesign have designed some adorable tetrahedron lamps and took pictures of them in various places. The lamps almost look like they belong in their surrounding areas. The one at the ice cream stop is just too cute for words!

Implications - This pattern is an excellent example of using an emotional collection. By using the dynamic of family relationship most consumers will be drawn in to the similarities of such a relationship. Businesses can benefit by using this family dynamic or anyone similar to it to pull on the heart strings of consumers.