Encrypted Server Apps

1.1.1.1 is a Simple Privacy App Designed for Daily Usage on Most Smartphones

Developed by Cloudflare, 1.1.1.1 is a simple privacy app that encrypts the identity of the servers your mobile apps access. Essentially, the simple privacy app forgoes the default DNS server provided by an ISP and instead uses an alternate one that makes it harder for an ISP to log the site's users visit. 1.1.1.1 also supports encryption, which ensures another layer of protection that makes it harder for ISPs, governments and hackers from reading the requests sent to Cloudflare's servers.

While most users may question the need for a security app like this, 1.1.1.1 makes the process so easy it is tough to discount the benefits it provides. While not as secure as a VPN, the simple privacy app is more convenient to use and functions perfectly for day-to-day usage without obstructing a user's regular functions.

Image Credit: Cloudflare

Alternate DNS Servers
Opportunity for companies to develop their own alternate DNS servers that prioritize privacy and security
Encryption Apps
Opportunity for the development of more user-friendly encryption apps that provide additional layers of protection
Convenient Security Solutions
Opportunity for companies to create more user-friendly security solutions that don't undermine regular device functions

Sectors Adopting This

Cybersecurity
Opportunity for cybersecurity companies to integrate alternate DNS servers and encryption technology to offer more complete protection for users
Mobile App Development
Opportunity for app developers to integrate alternate DNS servers and encryption technology into their applications to improve privacy and security
Internet Service Providers
Opportunity for ISPs to offer more secure and privacy-centered DNS servers to customers
SCORE
1.6 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 21%
Activity 20%
Freshness 8%