First, we brought you Assvertising. Then we brought you bumvertising. Now, it's all about sheepvertising.
That's right, you can finally start advertising on sheep. I guess the takeaway for advertisers is that if you've want a cute and cuddly brand ambassador, you need not look beyond your livestock.
Implications - Advertisers and marketers are looking for new and interesting ways to appeal to consumers. This can happen two-fold. First, by posting bills on quirky items (or animals), and second, by appealing to a certain market or national identity through advertising. Thinking outside the box can reap enormous benefits in terms of brand awareness and the extent to which consumers will remember the campaign.
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