Body-Contouring Tights

The 'VivaLeg' Body-Shaping Tights Smooth Skin and Improve Air Circulation

The 'VivaLeg' body-shaping tights work to instantly enable wearers to feel more confident and comfortable when heading out to start their day.

Crafted with a graduated compression design, the 'VivaLeg' tights work to provide contouring effects for the tummy area without a binding waistband for a slim appearance. The 'VivaLeg' tights are crafted using French Terry knitting in order to ensure that they will repel tears and rips to ensure they stay strong wear after wear.

The 'VivaLeg' body-shaping tights offer great compression, but also work to improve air circulation around the skin to prevent overheating from occurring when wearing them in warmer climates. The 'VivaLeg' tights are designed to be worn for extended periods, which makes them ideal for those with office jobs who spend lengthy amounts of time at their desk.

Body-shaping Apparel
Opportunity for disruptive innovation in creating innovative apparel that provides contouring effects and enhances comfort.
Graduated Compression
Opportunity for disruptive innovation in developing compression technology that enhances body shape while preventing discomfort.
Enhanced Circulation
Opportunity for disruptive innovation in designing products that improve air circulation around the skin, promoting comfort and preventing overheating.

Industries Being Reshaped

Fashion and Apparel
Opportunity for disruptive innovation in the fashion industry by introducing body-contouring tights that provide comfort and slimming effects.
Health and Wellness
Opportunity for disruptive innovation in the health and wellness industry by creating compression products that improve circulation and enhance comfort.
Office Supplies and Equipment
Opportunity for disruptive innovation in the office supplies and equipment industry by developing ergonomic apparel for office workers that promotes comfort during long periods of sitting.
SCORE
6.1 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 88%
Activity 86%
Freshness 8%