Within the last few months, brands with the capacity to do so have pivoted to create their own hand sanitizing solutions, resulting in the creation of hundreds of new gel formulas that are packed with protective and skin-soothing benefits. Recherché is now introducing what it calls the world's first anti-viral Sanitising Hand Cream, which helps to address the fact that frequent sanitizing and hand-washing can result in dry and irritated skin.
The revolutionary 2-in-1 sanitizer and hand cream is made with Activated Silver Particulate in place of alcohol and other harsh chemicals. According to the brand, the intensely hydrating and nourishing Protective Recovery Hand Cream "has been independently tested and proven in screening tests to be anti-virally effective against enveloped viruses."
Image Credit: Recherché
Why This Trend Is Growing
- Anti-viral Hand Creams
- Opportunity for brands to develop sanitizing hand creams that incorporate anti-viral properties in place of alcohol or other harsh chemicals.
- Hydrating Sanitizing Solutions
- Opportunity to create sanitizing solutions that incorporate hydrating and nourishing properties to combat dry and irritated skin from frequent hand-washing.
- Alternative Sanitizing Formulas
- Opportunity to create new sanitizing formulas that are not gel-based and offer unique benefits to consumers.
Industries Being Reshaped
- Cosmetics
- Opportunity for cosmetics companies to expand into the sanitizing market with specialized skin-soothing and hydrating hand sanitizers.
- Personal Care
- Opportunity for personal care brands to incorporate anti-viral and nourishing properties into their sanitizing products.
- Medical
- Opportunity for medical companies to develop sanitizing solutions that are effective against enveloped viruses and are gentle on the skin of healthcare workers.
