IKEA and Greyhound Original join forces on the latest and captivating SAMMANKOPPLA collection which is inspired by the scenes of Bangkok streets. The duo design a collection of bold home goods that are inspired by the busy streets including wheeled shelving options, tables, boldly patterned pillows, a unique rug, and the duo's own iteration of the iconic FRAKTA tote bag.
The bag is detailed with intentional mismatching geometric shapes that are placed to be reminiscent of houndstooth prints. The rest of the collection features smaller designs such as a plastic lamp shaped like a jug, plates, a steel coat rack, a chair cover that is shaped like a sweater detailed with branding that reads "ORIGINAL."
Image Credit: IKEA
What's Driving This Trend
- Bangkok-inspired Home Decor
- Opportunity to create more home decor inspired by bustling cityscapes.
- Collaborative Furniture Collections
- Opportunity to partner with designers and artists to create unique furniture collections.
- Bold Patterns in Home Textiles
- Opportunity to incorporate daring and unconventional patterns into home textiles.
Who This Affects Most
- Furniture Manufacturing
- Opportunity for furniture manufacturers to partner with designers and create unique collections.
- Home Decor Retail
- Opportunity for home decor retailers to explore collaborations with fashion or art brands to create unique collections.
- Textile Manufacturing
- Opportunity for textile manufacturers to incorporate unconventional patterns into their designs and launch unique collections.
