Rowan, Neighborhood Goods, and Jorje Bendersky joined forces to celebrate the launch of Rowan's new Color Kit for Dogs. The clean beauty brand for dogs launched a kit that contains three color sticks and a luminous Coat Shimmer to give pets a fun and creative makeover.
The color sticks are washable and non-toxic so dogs and pet owners can enjoy the fun without worries. Moreover, the colors are non-staining. Users can apply pops of color to their dog's ears, tail, and paws using the sticks. After the color is applied, users can finish the look with the non-toxic sparkle of the Coat Shimmer. The Color Kit for Dogs aims to provide a fun way for pet owners to dress up their companions.
Image Credit: Rowan
What's Driving This Trend
- Clean Beauty for Pets
- There is an opportunity for companies to develop more non-toxic and eco-friendly pet products.
- Pet Grooming and Fashion
- Businesses can explore new ways to integrate pet fashion and grooming services.
- Pet Personalization
- Personalization may become an increasing trend for pet owners who want to express their pets' personality and style.
Who This Affects Most
- Pet Care
- Companies in the pet care industry can explore more eco-friendly and non-toxic pet grooming and fashion products.
- Beauty
- There is an opportunity for the beauty industry to expand its product portfolio into the pet grooming and beauty industry.
- Retail
- Retailers can create new pet product categories and in-store experiences to cater to the growing demand for pet personalization and fashion.
