Creamy Rosé Ice Creams

Häagen-Dazs is Adding a Rosé & Cream Variety to Its Spirits Collection

Despite the fact that winter is now in full swing, Häagen-Dazs is thinking ahead to warmer months with its new Rosé & Cream ice cream flavor. The dreamy new flavor will be the latest addition to the brand's popular Spirits Collection.

According to the foodie Instagram account @candyhunting, the new Rosé & Cream ice cream will be hitting store shelves in February. The post also reveals that the new ice cream will clock in at 310 calories per serving and is gluten-free. And though the new drink will be infused with real rosé wine, each pint will contain less than 0.5% alcohol by volume, so there's no risk of a hangover.

Though Häagen-Dazs' Spirits Collection has only been around for a year now, the boozy pints are a hit among consumers.

Image Credit: <i> @candyhunting.</i>

Rosé & Cream Ice Cream
The new trend of infusing ice cream with rosé wine flavors creates a unique and indulgent dessert experience.
Low-alcohol Ice Cream
The introduction of low-alcohol ice cream options provides an alternative for consumers looking for a lighter indulgence.
Gluten-free Ice Cream
The rising trend of gluten-free ice cream caters to the growing demand for dietary alternatives and expands the market reach.

Who This Affects Most

Food and Beverage
The food and beverage industry can capitalize on the trend of infusing alcoholic flavors into ice cream to attract and delight customers.
Dessert and Frozen Treats
The dessert and frozen treats industry can explore the market potential of low-alcohol and gluten-free ice cream options to expand their product offerings.
Health and Wellness
The health and wellness industry can tap into the rising demand for gluten-free ice cream and promote it as a guilt-free dessert option.
SCORE
3.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 31%
Activity 60%
Freshness 9%

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