Free Trend Report Free 2018 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book. Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

The Rolling Stone 2012 Campaign Shows "Music is More than Music"

 - Feb 16, 2012
References: & ibelieveinadv
The Rolling Stone 2012 campaign shows that "music is more than music," as stated in the tag line. Many artists and songs address important world issues and life events; some try to make sense of these occurrences while others simply bring them to light. Either way, music can be as heavy as the headlines that make front page news.

Conceived and executed by Fischer & Fischer, an ad agency based in Sao Paulo, Brazil, the Rolling Stone 2012 campaign cleverly turns three iconic songs into newsworthy articles. These songs are John Lennon's 'Imagine,' U2's 'Sunday Bloody Sunday' and AC/DC's 'Jailbreak.'

The Rolling Stone 2012 campaign was copy written by Kiko Borger with photography by Lúcio Cunha and Banco de imagens.